Stay Updated with Keyoung Events, Exhibitions & Latest News
Welcome to the Keyoung Events & News hub — your source for upcoming exhibitions, trade shows, product launches, and insights into Hydroxypropyl Methylcellulose (HPMC) innovations. Stay connected with Keyoung to learn about where we’ll showcase our solutions and how we continue to support partners with high-performance HPMC and cellulose ether technologies.
Russian Coatings Exhibition
Date: Feb 24th to February 27th, 2026
Location: Jimiriyazev Center
Event Highlights: We will showcase our cellulose products applied in tile adhesives, gypsum, putty and other products at the Russian Coatings Exhibition. Welcome to our booth.We will provide you with the highest quality solution
ChinaCoat 2025
Date: Nov. 27-29, 2025
Location: Shanghai New International Expo Center
Event highlight: Keyoung will showcase our advanced cellulose ether products for self leveling mortar, tile adhesives, and coatings. Welcome to our booth in Hollywood to learn about the customized solutions we provide for you.
European Coatings Show
Date:April 23–26, 2024
Location:Koelnmesse, Cologne International Exhibition Center
Event Highlights: We are about to showcase our company’s cellulose additives in the field of building materials such as tile adhesive, putty, gypsum, etc., and bring you excellent and advanced solutions for cellulose in construction and other aspects
HPMC Knowledge Base and business guide
Stay informed with Keyoung’s latest articles and technical guides covering HPMC selection, formulation strategies, and performance tips — essential resources for formulators and industry professionals.
HPMC in Construction: 7 Critical Functions You Need to Know
When two dry-mix mortar products contain similar cement, sand, and additives, why can they perform so differently during application? The answer often lies in the
The Unique Role of HPMC in Wall Putty: Beyond Simple Thickening
Introduction: Why HPMC Matters in Wall Putty Hydroxypropyl Methylcellulose (HPMC) is one of the most widely used cellulose ethers in construction materials. In wall putty
The Role of HPMC in Personal Care and Household Products
Hydroxypropyl Methylcellulose, commonly known as HPMC, is a versatile cellulose ether widely used in a variety of industrial and consumer applications. In recent years, HPMC
Contact for Samples & Quotation
Looking for free samples, technical datasheets, or detailed quotes for HPMC tailored to your formulation? Contact Keyoung now — our experts are ready to support your project from evaluation to supply.