Stay Updated with Keyoung Events, Exhibitions & Latest News
Welcome to the Keyoung Events & News hub — your source for upcoming exhibitions, trade shows, product launches, and insights into Hydroxypropyl Methylcellulose (HPMC) innovations. Stay connected with Keyoung to learn about where we’ll showcase our solutions and how we continue to support partners with high-performance HPMC and cellulose ether technologies.
Russian Coatings Exhibition
Date: Feb 24th to February 27th, 2026
Location: Jimiriyazev Center
Event Highlights: We will showcase our cellulose products applied in tile adhesives, gypsum, putty and other products at the Russian Coatings Exhibition. Welcome to our booth.We will provide you with the highest quality solution
ChinaCoat 2025
Date: Nov. 27-29, 2025
Location: Shanghai New International Expo Center
Event highlight: Keyoung will showcase our advanced cellulose ether products for self leveling mortar, tile adhesives, and coatings. Welcome to our booth in Hollywood to learn about the customized solutions we provide for you.
European Coatings Show
Date:April 23–26, 2024
Location:Koelnmesse, Cologne International Exhibition Center
Event Highlights: We are about to showcase our company’s cellulose additives in the field of building materials such as tile adhesive, putty, gypsum, etc., and bring you excellent and advanced solutions for cellulose in construction and other aspects
HPMC Knowledge Base and business guide
Stay informed with Keyoung’s latest articles and technical guides covering HPMC selection, formulation strategies, and performance tips — essential resources for formulators and industry professionals.

HPMC Grades Explained: Types, Viscosity, Applications, and How to Choose the Right HPMC Grade
What Is HPMC Grade? HPMC, or hydroxypropyl methylcellulose, is a compound belonging to the nonionic cellulose mixture ethers. It is a semi-synthetic, inactive, viscoelastic polymer

HPMC Uses: Complete Guide to Applications, Benefits, and Industry-Specific Solutions
Introduction Hydroxypropyl Methylcellulose (HPMC) is one of the most widely used cellulose ethers in the world. Thanks to its excellent water retention, thickening, binding, film-forming,

Why Is HPMC Widely Used in Skim Coat Putty?
In wall finishing and decoration projects, skim coat putty is an essential base-layer material. It not only levels wall surfaces but also repairs minor imperfections,
Contact for Samples & Quotation
Looking for free samples, technical datasheets, or detailed quotes for HPMC tailored to your formulation? Contact Keyoung now — our experts are ready to support your project from evaluation to supply.